Brand Identity Design


Your brand needs a distinctive personality to transcend the noise and make authentic emotional connections. We create strategic, eye-catching, effective brand identity systems that grow, engage and delight audiences.

Collaborative approach

00

Our Creative Process

Over the years we’ve refined a methodology that promotes strategy, creative flair and robust project management. We’ll work closely with you to establish a framework for objective decision making. This gives us the creative freedom to get beyond the generic without losing sight of the project goals.

Goal-driven design

01

Strategic Planning

Initially we focus on building a deep understanding of what it is that makes your business tick and why you’re unique. We’ll work with you to define clear project goals and then start to consider the most effective ways of achieving them.


Workshop | Research | Strategy | Positioning | Tone of voice

Inexhaustibly creative

02

Creative Exploration

We cast the net far and wide to find distinctive, exciting ways to visualise your brand and communicate the values it stands for.


Concepting | Moodboards | Initial Visual Ideas

Iterating for success

03

Develop & Refine

We’ll present our strongest ideas and together we’ll review them against the strategic objectives. We then go through a cyclical process of developing, testing and refining. This ensures that the end result is as effective at meeting business objectives as it is visually impactful.


Testing | Feedback | Development | Improve

Smooth handover

04

Implementation & Ongoing Support

Finally, we roll out the branding across all collateral and handover a full suite of the branding assets. To ensure smooth and consistent implementation, we provide clear usage guidelines along with ongoing support.


Polish | Guidelines | Implementation | Handover | Support

“Just seen the logo on the credits ‘end board’ as it will be broadcast. Just cannot tell you how happy we are with this. Thank you so much for all your hard work and genius.”

Nigel Slater
Sloe Films

Case Studies